Apple Preps Foldable iPhone for John Ternus Keynote

Apple is set to hold its first major product keynote under new CEO John Ternus on September 9. The event will take place at Apple Park and is expected to feature the long awaited foldable iPhone. This marks the first time Ternus will lead a presentation in the traditional style previously held by his predecessor.

Alongside the foldable device, the company plans to introduce the iPhone 18 Pro models and updated versions of the Apple Watch. Analysts also expect a significant refresh for the Siri AI assistant. This keynote serves as a major test for the new CEO as he attempts to prove that Apple can maintain its hardware momentum while shifting toward an AI focused strategy.

Market experts are watching closely to see how the foldable phone performs in a category currently dominated by other brands. Projections suggest the device could see shipments of 10 million units in its first year. While this is small compared to standard iPhone sales, it represents a key shift in Apple's product roadmap.

Investors are keeping a close eye on Apple stock following recent volatility. The outcome of this presentation will determine if the foldable phone becomes a mainstream success or remains a specialty item for a smaller user base.